What People SayIt’s not what you say about yourself or your
organisation that makes 'good PR', it’s what others say
about you,
Ken Morton – Director of Communications, The Boeing Company Asia Pacific “With such wide variety of choice, picking a PR consultant is a tough job. “Over the last 30 years or so, I have come to realise that you need a consultant who knows your business, is respected by the key media, and brings true value to the creation of positive brand awareness. “At Boeing, we found these attributes and more in The D’Arcy Partnership. I greatly value their advice, wisdom and never-failing contribution to our small PR team in Australia. Gail D’Arcy brings considerable imagination and capability to the table, not the least her ability to take a rough concept and, with her consultants, quickly turn it into a result meeting our company standards.”
Barb Cromie – General Manager Business Development, NSW Trustee & Guardian “We have worked with The D'Arcy Partnership for several years drawing on a range of capabilities to achieve successful major campaigns. They have been able to produce outstanding results year after year in the areas of concept development, talent sourcing, event and media management and coverage. Key to our productive working relationship is their comprehensive ability to manage all elements of a brief, working effectively and positively with us. They are a pleasure to work with and excellent under pressure, managing challenges and achievements with equanimity. Having previously worked with many different PR agencies, I appreciate not only the value The D'Arcy Partnership adds to the business, but also the facility with which our goals are interpreted and cooperatively achieved.”
Bruce Davidson – the campaign palace, Sydney "It’s been a working partnership that’s been unusual for me in that PR and advertising agencies don’t always work collaboratively for the client’s benefit. Yet working with Gail has been both collaborative- and very supportive- and a fruitful partnership: one I’ve enjoyed greatly. It may be because Gail has broader communications experience than her peers- which allows her to quickly grasp what we (the ad agency) have been trying to do.”
Cameron Jones – Director, Expedia Inc “I’ve worked with Gail D’Arcy of The D’Arcy Partnership for three years and she has supported our business in Australia and across Asia, and I was constantly impressed by their ability to pick up the intricacies of our business and craft our public relations plan to deliver exactly what the business and brand needs. They always made you look good. They always got great ‘pick up’ with releases and I think that came down to three key reasons - 1. the ability to convey factually detailed communications through effective releases; 2. consistent delivery – they do what they say they are going to do and 3. relationships with journalists. Your PR is in safe hands with The D’Arcy Partnership, and just as importantly, they are a pleasure to work with.”
Gavin Smith – Royal Caribbean Cruises Australia “The team at The D'Arcy Partnership bring a level of
professionalism, enthusiasm and capability that makes them a
leading a provider of public relations support to the local
travel industry. They have enjoyed a long standing relationship
with the leading cruise brands Royal Caribbean Cruises
International and Celebrity Cruises, and have been instrumental
in assisting the company in their growth endeavours within the
Australia and New Zealand region and support our business
wherever and whenever necessary.” Innes Willox – Industry Australia Group “I worked with Gail D’Arcy when I was Singapore Airlines in Singapore. As part of a global network, Gail stood out from the pack for her professionalism, dedication, care and determination to represent the product and the business to the highest level possible. In a complex industry, Gail maintained sustained excellence for the organisation in the fields of reputation management, media relations, product, crisis communications and issues management. She could be counted on to always think laterally about how best to handle problems and promote successes. She was a key part of our global public affairs team - much more than simply a consultant.“ |
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